The Myth of the Born Entrepreneur

A Nous Sapient framework essay by Shashank Heda, MD dismantling the born-founder myth – examining the seven collapsed categories, heritability as signal not sentence, trainable entrepreneurial faculties, founding as a threshold problem, and the survivorship bias that sustains the archetype.

Crossing the Chasm

A Nous Sapient evaluation of Geoffrey Moore’s Crossing the Chasm – examining the adoption lifecycle discontinuity, the beachhead strategy, the Whole Product Model, and the limits of the 1991 framework in platform-era markets.